Case study – eCommerce store

A client contacted me to create an online store

✅ Point A: the client had an offline store and stable sales (8 581 USD per month) in 2020

Online sales: 0

✅ Point B:

Online sales: 98 251 USD per month online sales

6 865 USD per month offline sales (due to COVID, offline sales fell
2021 year

✅Total 105 116 USD per month

Results – we increased the client’s profit 12 times and made him a millionaire

What have we done?

• Website: we have built an online store on the Shopify platform
• Downloaded all products, collections, unique photos and descriptions
• Filled the site with content and unique articles on the topic
• We connected social networks Facebook and Instagram
• We rebuilt corporate design on Instagram
• Paid advertising: activated Paid Ads on 4 sites Google AdWords, Google smart Shopping, Facebook Ads, Instagram Ads
• We started to send weekly email newsletters
• Registered in Google business and made a point on the map
• Connected service for reviews TrustPilot
• Created a YouTube channel
• Created an account on Reddit, and published a link to a YouTube video in the forums
• We started monthly collaborations with influencers and bloggers
• Connected with affiliate marketing service in Shopify
  

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